(Download) "Essentials of Strategic Management" by Thomas Wunder " Book PDF Kindle ePub Free

eBook details

Title: Essentials of Strategic Management
Author : Thomas Wunder
Release Date : January 18, 2016
Genre: Economics,Books,Business & Personal Finance,
Pages : * pages
Size : 24854 KB

Description

Written in English, this practice-oriented textbook covers all stages of the strategy process. Besides strategic analysis and strategy development, the true challenges of strategic management, which is operationalization and implementation on various levels, will also be considered in detail.

Further focus: current issues like business modelling and strategy alignment. Ideal for English-language events at universities in Germany, Austria and Switzerland. Advanced, compact, pragmatic, practice-oriented!
Including extensive exercises and practice-oriented case studies for studentsIncluding teaching aids for lecturers